Email Marketing Manager - Fixed Term Contract

Location: Wakefield, West Yorkshire, England
Salary: £30k - 35k per year
Reference: EM008
Hawk 3 Talent Solutions s committed to the selection, recruitment and development of the best people, basing judgments solely on suitability for the job. By applying for the above position and providing your personal data to us you understand that your data will be processed in line with our Privacy Policy. Whilst we endeavour to respond to all applications individually, due to high volumes, this is not always possible. Thank you for your interest in this role and we look forward to working with you in the future.

Email Marketing Executive
Contract: Fixed Term Contract - 6-12 Months
Location: Wakefield
Salary:  £35,000 (Pro rata)

 

Overview:

On behalf of our client, we are looking for an Email Marketing Executive to work within the digital marketing team. Building a centre of digital media excellence, this role will support the definition, implementation, and optimisation of our email marketing function, driving awareness, traffic, and ultimately sales to company website.

Duties & Responsibilities of the Email Marketing Executive:

  • Managing the day-to-day campaign communications planning process, across Email, App Push and SMS.
  • Briefing and co-ordinating creative and internal teams to deliver highly engaging direct comms, across email, App and SMS.
  • Responsible for reporting on channel performance and analysing key KPIs.
  • Driving a culture of test and learn, to continually optimise channels.
  • Using data to understand customer segments and lifecycles to design and optimise triggered customer journeys.
  • Sharing best practice and knowledge across internal teams to ensure the email performance is continually optimised.
  • Working with our data and technology partners, ensuring the technology is being used to its full potential
  • Keeping up to date with wider digital media trends and developments, bringing fresh ideas to the business
  • Line management of x2 creatives.

Requirements of the:

  • Commercially and customer focused to ensure that business KPIs are delivered whilst driving customer engagement.
  • Creative eye for detail.
  • Experienced in email campaign planning and execution, ideally in retail.
  • Agile to respond to business needs and change.
  • Ability to lead and persuade.
  • Good judgement and confident decision maker.
  • Strong communicator; selling an idea, internally and externally.
  • Resilient and organised.

 

Hawk 3 Talent Solutions are operating as an employment agency on behalf of its client. Anyone wishing for further information or apply directly, please contact Emily Moverley on 07483 006 354 or email emily.moverley@hawk-3.com

Hawk 3 Talent Solutions is committed to the selection, recruitment, and development of the best people, basing judgments solely on suitability for the job. By applying for the above position and providing your personal data to us you understand that your data will be processed in line with our Privacy Policy. Whilst we endeavour to respond to all applications individually, due to high volumes, this is not always possible. Thank you for your interest in this role and we look forward to working with you in the future.