PR Manager

Location: Leicester, Leicestershire, England
Salary: £30k - 35k per year
Contact: Debbie Gough
Call: Debbie
Reference: PR Emily
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PR Manager
Leicester LE1

Up to £35,000

Overview:

We are looking for a PR Manager to join the UK’s leading industry digital marketing agency. You will work amongst the leadership team, you’ll be responsible for the performance of the PR department and will have a say in the PR strategies and deliverables for most clients as well as the agency as a whole. You’ll be confident meeting clients, working alongside the other in-house departments and have a good understanding of all the different elements within digital marketing.

Duties & Responsibilities of the PR Manager:

  • To be the PR lead across the business, working closely with the entire team
  • Research, plan, develop and execute impactful PR strategies for our business and clients, and devise with media plans that will engage journalists, raise brand profiles and proactively secure consistent high-quality coverage
  • Responsible for the management of all news announcements, including copy writing, editing and distributing of press releases, articles, thought leadership, opinion pieces, and pitching in news to journalists
  • Spot PR opportunities and use creative flair to develop and deliver exciting, unique and ways such to capture media attention, grow awareness place clients and enhance reach – such as PR stunts and engagement tactics
  • Represent our Company at client meetings, presentations, networking sessions and events as required
  • Manage and develop a regular reporting structure for our company and clients, providing a snapshot of delivery progress and coverage
  • Review data, analytics, cyclical PR and use this to inform tactics and adjust PR strategies and programmes as necessary so that we deliver on targets

Requirements of the PR Manager:

  • 4+ years’ experience in a journalist, senior PR role or similar;
  • Exceptional PR management, organisational, scheduling, time and delivery/implementation skills
  • Excellent knowledge of the press, influencers and relevant industries
  • In-depth knowledge of of the media landscape across broadcast, print and on-line media
  • Experience of working with local, regional and national media and journalists and the know-how to sell in stories
  • The ability to remain focused under pressure, organise priorities, tackle complex tasks and issues with determination in a busy environment